Sunday 3 April 2011

Evalution task 4

During the process of the construction of our product, we used a large range of media technologies.

We used an HD camera to shoot our video which didn't belong to the college, in order to make sure that we knew where all the footage was kept and no one would over ride it. During filming we used a tripod at times to keep some of the angles steady and balanced. Keeping the shots balanced was important for some angles, such as the mid shot, but I think the best shots were hand held such as the crane angle shot. The footage took a long time to import into the apple mac laptop after shooting. While filming we also used an ipod to play the song, so that I could lip sync with different kinds of lighting for both the chorus and verses. When it came down to the research and planning of our product, I used various media technologies some of which were helpful, and others not so much. Google was the most useful along with wikipedia. Youtube was also very very useful as it allowed me to look at many other music video's for inspiration and helped us a lot over the course of creating our product. After I managed to secure The Junction to shoot the performance side of the video, we decided to make our music video mainly performance based, with only a little narrative. When we got feedback though, people said that our story line didn't make complete sense, so we decided to shoot some more footage in the black room at college, to add more narrative. Feedback told us that this worked well. 
We then edited this on Photoshop, where we could tilt the colours of our images to make them more eye-catching.

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